We dropped back down to every other week and things stabilized quickly. A charitable cause that you support and why - this is pretty self-explanatory. You can choose to email twice a week, once a week, once every two weeks or once a month. Canada’s Craft Beer: What’s a Nucleated Glass? The End. This isn't an exhaustive list - it's just meant to get your creative juices flowing. Sell your stuff - one of the beauties of an engaged newsletter list is that when you have something to sell, they are the ones who are mostly likely to buy. Make a list of them and start answering them in your emails. Get everything you need for a delicious week in your inbox! 9. If you have any other ideas then you definitely can share with us by leaving a comment below. 8. And don't forget to ask your subscribers for feedback. BUT, there's a reason we left this one to the end. For a writer, it's your chance to loosen up and shine! But even worse, people who unsubscribe may report you as spam or report that they are receiving your emails without subscribing - and that can affect your standing with your newsletter marketing provider. Required fields are marked *. Yum. It can be something simple - in fact you probably want to start simple with a 5 day challenge (leave the weekends out when people are busy). But after reading in multiple food blogging groups that once a week was the gold standard, we started to wonder if we should up our frequency. Some days I’m driving home or on a morning run and it’s like every epic blog post idea you could imagine comes flowing through my head like a violent river passing through a bed of rocks. They'll love that you value their opinion and you'll know what your most important readers want to see. You are subscribing to the FBC Food Lovers Newsletter. Building an email list is nothing new - it's a tactic that savvy internet marketers have been using for well over a decade. It provides a 360-degree view of the food and beverage market, spanning everything from investment, incubation, and innovation, to ingredients, food science and product formulation, labeling, litigation, regulation, consumer trends, new products, and new technology. You can do a single subject newsletter or include multiple topics or a mix of both. You can do these via email with 3 or 4 standard questions like "what's your favourite kitchen utensil? 5. Remember - your email subscribers have the potential to be your most engaged and loyal supporters and will usually be the ones to buy anything that you sell. Before you can figure out what you're going to talk about, you need to have an idea of how often you're going to email your newsletter list. They don't have to be fancy or complicated. But one of the worst things you can do is email your list randomly - especially with long gaps in between newsletters. You don't have to (and in some cases probably shouldn't) share the most intimate details of your life if that's not your jam but you can share some of the little quirks and hobbies that make you... well... you! It’s like I sit down, get the recipe in there, have the pictures in place. Another way to share new content is to talk about why you wrote the post or the recipe fails you had getting to the final version or other behind the scenes things. A blog (or webpage) 2. Feature a reader! For every sales pitch you send out, have at least 2 to 3 newsletters that are focused on really useful content. We always do an entertaining themed newsletter in December with links to all our appetizers posts, our entertaining on a budget posts and our mega Cookie Swap post. A link to your latest posts - as we mentioned above, you should include links to your latest content in case some people missed it (like a mini-digest) but don't make it the focus on your newsletters. Use it as a starting point and as you get to know your readers better, you'll have even more ideas of what to include. Despite its referral to “news,” a blog newsletter doesn’t require updates of what’s happened in your business. Instead of just coming up for a way to subscribe give them a REASON to subscribe. Or hire a designer to create one or two a year for your based on your content. If you love to write and have enough useful things to say, write more frequently. They subscribe to your newsletter for the little extras and new content. One of my favourite things about email newsletters is... SEO is totally irrelevant. Use it as a starting point and as you get to know your readers better, you'll have even more ideas of what to include. You can do a single subject newsletter or include multiple topics or a mix of both. Or would once every two weeks work better for you? Share behind the scenes - a link to a blooper reel on YouTube, or quick snap of the chaos of your kitchen after a recipe development session. 15. We work hard to provide definitive recipes, hard-core food science, trailblazing techniques, and innovative guides to essential food and drink anywhere and everywhere. You might drum up some extra support for them! 25. ", "what's your favourite meal to cook?" Ie... if you email once a week, you'll probably want to limit a sales email to once a month. That's not just me, right? Here's 25 content ideas for your newsletter: 1. They're the easiest ones to reach and don't require you to spend ad dollars. France About Blog FoodNavigator is the number one source for news and analysis for the European food and drink industry. Today's article contains loads of email newsletter content ideas perfect for food bloggers. eval(ez_write_tag([[250,250],'foodbloggersofcanada_com-box-4','ezslot_9',117,'0','0']));This is going to take some trial and error but here are the most important things to know: Consistency is the key when it comes to emailing your list. But for a lot of bloggers, email marketing is a struggle. A challenge or email series that encourages them to follow along. The biggest mistakes you've made in your kitchen - share some of the biggest kitchen fails and what you learned from them - don't forget to link to a post on your site that incorporates the right technique or to the recipe you failed at. Short, printable one page guides or cheatsheets - if they fit on a fridge, that's a constant reminder to them of where they got that great info. Introduce your team - if you have people helping you out, introduce them to your readers. Let them know in every newsletter that they're welcome to reach out to you by replying to the email. No place to Escape Trick : How to get traffic to your website from Google + ? About Blog Founded as a personal food blog in 2006, Serious Eats has since grown into a destination for millions of passionate, discerning, curious, and hungry readers around the world. Blog post ideas for food bloggers ** Ultimate blog post ideas for you Conclusion. An email confirming subscription. Thanks again , Your email address will not be published. Do what's best for your audience, even if everyone else says you should do something different! It's a way to improve your readers' experience! If you have a VA who is a good writer, this is a task you might be able to give them which gives you the ability to email more frequently. 14. Above mentioned ten blog post ideas for food bloggers are very effective. 4. Any idea will be welcome. You really need to make your emails work for them! So we're starting our Building Your List series to help food bloggers start, grow and leverage the power of their email lists! Be open to negative feedback if it's constructive. Infographics - if you're like me you get a lot of infographic designers asking you to share their food infographics on your site and while they may not be a good fit for your website, they can be a fun addition to your newsletter. So could once a month. Whiiich is kind of a “duh” moment because we are talking about food blogs. This is another thing you'll want to test. Once a week or even twice a week could be perfect for your audience. The frequency with which you email has to work for you and your audience. - this might not work for everyone but if you run a Facebook group or do challenges where readers are regularly in contact with you and each other, why not do some mini-interviews and feature one person every month. Whether it's a book, a product, a class... these are your people. If you do you'll find they're some of your most fiercely loyal fans. Any time you have an idea, jot it down. Ask them what they're reading right now or ask for their recommendations on what you should read or watch next or where you should eat on your next trip! ... many, many times. And always respond to those emails. Tags: email newsletters, email tips, Melissa Hartfiel, blogging resourc, thankyou soo much very helpful for my blog, What a useful post! That will lose your subscribers faster than you can blink. A good newsletter is written for its recipients, not its sender. If you're a restaurant blogger and need some evergreen content ideas as well, we have lots for you too. Theme newsletters around significant food holidays and turn them into mini-digests of your seasonal content all in one place. 18. The people who subscribe are your most valuable audience and you need to take care to treat them that way. A blog newsletter can have a fancy design, but it’s not required—my newsletters look like emails you receive from a friend. 3. This can make it easier to figure out what to write about. A newsletter system (I suggest ConvertKit or MailChimp) 3.